Health care costs in the U.S.
have been rising so steadily for so long that containment barely
seems possible. Even optimists don’t dream of cutting the price
tag. As its official name-the Patient Protection and Affordable
Care Act-suggests, Obamacare aims for affordability, not
radical reduction. But at a time when we’re all walking around with
more computing power in our pockets than NASA used to send Apollo
11 to the moon, perhaps we should be setting our expectations
higher. Is it really so hard to imagine, in 10 years or so, the
advent of advertising-sponsored health care? Or at the very least,
bulk-purchased cardiology readings for a Netflix-like $8.99 monthly
subscription? The device that could potentially enable such
scenarios, writes Greg Beato in the August/September issue
of Reason, already exists
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